Higher Diploma in Digital Marketing
Education goes beyond textbooks and classrooms. We believe in empowering students to explore their passions challenge conventions.
Advanced knowledge in Digital marketing, Includes – Marketing fundamental’s, Digital strategy, SEO, AEO, AI integration in Digital marketing and serves as a pathway to a final year bachelor’s degree.
Modules
Year 1 – Module
- Business Communications
- Introduction to Marketing
- Fundamentals of Business Management
- Managing Information Systems
- Introduction to Digital Marketing
- Mobile and Social Media Marketing
- Email Marketing
- Website Design and Optimization
Year 2 – Module
- Consumer Behavior in Digital Environment
- Content Marketing
- Search Engine Optimization
- Display and Video Advertising
- Digital Marketing Insights and Analytics
- Digital Innovation and Entrepreneurship
- Digital Strategy and Planning
- Project
Entry requirements
- An honours degree in related subject or UK level 6 diploma or an equivalent overseas qualification
- Mature learners (over 21) with management experience
- Learner must be 18 years or older at the beginning of the course
- Duration: 9 Months
- Subject Area : Business Management
- Study Mode: Online
